Content Management

Instagram Growth: Achieved an extraordinary 6.6K% increase in reach within just six months.

Facebook Expansion: Nearly doubled our reach from over 55,000 to more than 103,350 people.

Email Engagement: Elevated our email opening rate from 23% to 48%, surpassing the industry average by over 10%.

Community Recognition: Honored with the Gold Neighbor Award from Baylor for enhancing representation and accessibility in the theatre community.

Brand Consistency: Created the official WCT style guide, setting a standard for future marketing and PR efforts.

PR Assets: Greatly expanded our photo catalog, benefiting PR and our wonderful cast members and their families.